SimWorks has developed the service which we distribute products in order to fit all the bicycle rider's life style, create their needs to the shape, and support all the craftsmen who produce an excellent items in the world.

There are many things that have been lost, and regaining them is nearly impossible. This teaches us about both society and ecosystems. The same holds true in the world of bicycles, which forms the foundation of our daily lives. There was a time when it was commonplace for the neighborhood uncle to select pipes and weld them together, creating bicycles for everyone's grandparents. In the era when bicycles began to be used as a hobby, Japan was a crucial hub for bicycle production. However, things are different now.

I believe that the process of carefully filling the gaping void with the bicycle, the vehicle we believe in, is crucial for leading the essence and meaning of craftsmanship into the next era. This is the fundamental concept behind SimWorks, and I hope many people can resonate with this essential idea and convey it through creations. I want both childish honesty and sincere playfulness to be genuine. Because I believe that is the essence of human nature, and it is also a very honest trait of us cyclists.