BIKE FRIDAY

SimWorks by Nissen

Go, turn, stop.
Because it carries lives, we are uncompromising about safety.
Through the philosophy of Nissen Cable and the ideas of SimWorks, we want to fill the world with more good feelings.
By prioritizing the accurate collection of user feedback above even better manufacturing, we reached a result defined by suppleness and versatility.

Why Nissen?

No matter how widespread electric shifters and hydraulic disc brakes become, cable-actuated systems will never disappear. In the world of sports cycling, there are those who seek high-quality cables for solid reasons, and as luck would have it, there is someone right here in Japan who makes them. Feeling that this flame must not be extinguished, our partnership with SimWorks began.

Features of Nissen outer cables

The key feature of both the outer and inner cables is their flexibility.
They are easy to handle and allow for stress-free cable routing, and smooth routing makes for a lighter lever feel.
Made of stainless steel for added weather resistance, they are perfect for bikes that see heavy use.

Features of Nissen inner wires

A top-tier product that surpasses all other inner cables on the market in every aspect, featuring a special structure that is both supple and stretch-resistant, as well as durable and long-lasting! By twisting 31 wires together at a high density (compared to the usual 19), we reduce the gaps between the wires, increasing rigidity in the direction of extension while simultaneously creating greater flexibility.