The wait is almost over for Mori, Michi, Ichiba 2023.
We’ve just received photos from our Gamagori ground team, who are already hard at work setting up the booth!
As you can see, the joint Circles + PFM booth is looking quite impressive this time around. If you’re coming, you have plenty to look forward to.
While we have already shared information about pre-sale items and the return of the Erichin Photo Studio, for our final update before the event, we’d like to introduce some of our featured special-offer bikes and highlight the PFM menu!
First up: The Mori-Michi Special Offer Bikes!
【KONA】 Dew Circles Original Daily Bike
Front Basket + WB Loader Set
Originally ¥132,500 → Mori-Michi Special Price
We’ve taken the KONA Dew—an absolute staple cross bike we’re proud of—and assembled it as a daily bike with the Circles touch. Equipped with a WALD front basket and a RAL WB Loader, it’s built to accompany your lifestyle, whether you're commuting to work or school, or heading out for a longer ride. We have four bikes available in different sizes and colors, so come check them out if you’re looking for a perfect first bike!
【SURLY】 Steamroller Urban Cruiser
Size: 49cm
Originally ¥303,300 → Mori-Michi Special Price
Next up, we’ve taken Surly’s multi-purpose Steamroller track bike and assembled it with a Circles-style concept: an urban cruiser meant for daily errands and casual rides. Its swept-back handlebars allow for an upright posture that makes cruising around town a breeze, and we’ve also envisioned it with the recently released SimWorks by NITTO Burrito Rack for carrying gear on little outings.
【MASH】 Steel
Size: 55cm
Originally ¥302,700 → Mori-Michi Special Price
Finally, the MASH Steel. Even as a track bike, its ability to clear 38c tires makes it a joy to ride on both streets and dirt. We’ve assembled it with a solid spec that allows you to start riding immediately, while leaving room for customization—whether you want to add a front rack for daily use or equip knobby tires for dedicated tracklocross racing.
We’ll be bringing a variety of other bikes as well, so be sure to come by and take a look! And of course, you can ride any of them home immediately!
Revealing the much-anticipated PFM menu!
Now, we’ll pass the baton to PFM to introduce their menu for the event!
It feels like our entire shop has popped up at Mori-Michi! Our main offerings will be our popular signature "Coppe-pan Sandwiches" (Japanese-style hot dog buns)!
【Sandwich Menu】
・B.L.T.: Juicy bacon and fresh vegetables
・Tuna Melt: Tuna & cheese with homemade tartar sauce
・Red Bean & Butter: A Nagoya classic!! Butter with condensed milk
We'll also have our espresso machine running, so you can enjoy freshly brewed coffee and cafe lattes.
We’ll also have vegetable soup that pairs perfectly with the sandwiches! It might get chilly in the mornings, so warm up with some soup.
Also, we’re opening at 7:00 AM on Saturday and Sunday!
Campers, fellow vendors, and staff—come by for breakfast!
We are also debuting our new Butter Sand cookies, which we’ve been preparing just for this event! They will be available for pre-sale exclusively at Mori, Michi, Ichiba!!
How about a cold, sweet Butter Sand for a snack?
We’ll also have our classic, popular PFM cookies and banana bread.
From 4:00 PM, it becomes a social space where you can enjoy a drink! (Though, of course, you can drink from the morning too.)
Beer, wine, and homemade lemon sours!
We’ll have a special selection of appetizers supervised by CERCHI.
We’ll be here to fill your stomachs and keep the fun going from morning till night!
So, make sure to come to Mori, Michi, Ichiba this weekend!
You’ll find the Circles booth in the Beach Area, Kaigandori 2-chome zone. It’s a large tent that also serves as a bike cloak, decorated with colorful pastel signs, so you won’t miss it!
We look forward to seeing you there—come by and say hello!
