a florist located in the downtown area of Nagoya, with a theme of plants × design × culture.
In this neighborhood, where faint traces of the old pleasure quarters still linger, we sell cut flowers and plants, create arrangements for celebrations, and also produce original bridal items such as wedding bouquets, invitations, seating charts, and welcome boards.
When we decided to hold this event, "RIDEALIVE," we felt it was absolutely necessary to have a design that would evoke the spirit of the event. So, we commissioned Kotaro, the owner in charge of design at Mitikusa. He is a cyclist himself, and recently he got a mountain bike and often finds time on his days off to head to the trails. He says that because his work involves dealing with a lot of greenery, entering the mountains is another form of learning for him. I really like that laid-back approach to riding.
After we conveyed the purpose of the event, we left the rest to his own sense of style, and this is the design that was created. He even met our demanding delivery schedule. Haha.
We are absolutely thrilled with the result, which matched the event even better than we imagined. Everyone at the shop has also been telling us how wonderful the illustration is. On the day of the event, based on this design, we will also be providing a novelty item as a participation gift. We're creating something that will remain as a cool memento of your participation long after the event is over, so look forward to it.
Also, I would be happy if this event helps everyone get to know the wonderful shop that is Atelier Mitikusa. I hope you will take the time to visit the shop if you have the chance. You’re bound to have a great encounter there.
Thank you very much, Kotaro-san.