FLOAT is an eyewear brand that is already well-known in Nagoya.
We’ve received many requests from customers asking, “Won’t you do this in Tokyo, too?”, so we are excited to finally bring it to Tokyo!
For this event, we will be showcasing a wider range of FLOAT products than usual. We are hosting a pop-up focused on “actually touching, wearing, running with, and imagining how you would use them.”
What is FLOAT?
FLOAT is an eyewear brand from Sabae City, Fukui Prefecture, the sacred place for glasses.
Are there landscapes you’ve passed by, or nature you haven't noticed? The vibrant color contrast and clear, crisp view provided by polarized sunglasses calm our minds more than we imagine, bringing us closer to nature.
Visual information accounts for over 80% of what we gather through our five senses, and it is linked to all other senses.
FLOAT OUTDOOR, with a structure that overturns conventional wisdom, will become a tool that leads you to moving experiences.
FLOAT products are equipped with ultimate functionality for outdoor activities, such as lenses that provide surprisingly clear vision and an ergonomic 3D design that stays in place even during intense movement without any constricting pressure.
Almost the entire lineup features polarized lenses with excellent functionality.
Because the look is designed with a priority on blending well with the face, they suit many people regardless of age or gender, making them easy to wear even for those who aren't fond of sunglasses.
The Appeal of FLOAT
① Ultra Light / Lightweight Frames
Both the frames and temples use super-elastic, lightweight resin. They feel almost weightless. This lightness reduces the burden of wearing them, allowing you to focus more on your activities.
② Flexible / Comfortable fit without constricting the head
By using a special resin developed by a French material manufacturer, they achieve a light, comfortable fit. The exquisite design eliminates headaches caused by side pressure and the frustration of having them slip down while walking.
③ Neck Hold / Hold it around your neck when taken off
When not in use, the sunglasses can be held around your neck, keeping sweat and oils from your head off the lenses and preventing them from getting dirty.
Also, it prevents trouble such as forgetting them on your hat or losing them after snagging them on a tree branch. This neck-hold feature is surprisingly convenient for when you frequently switch between sunny spots and shade, or when taking a break.
For this pop-up, we are told they will have around 30 different models available, including the new LYELL and MILLBRAE!!
FLOAT started as a brand making reading glasses, and at this pop-up, you can also try out some of their reading glasses as well as their separate line, the outdoor glasses "F".
It's great to be able to try them while comparing.
Morning Ride with Float’s Mr. Takahashi!
Bike To PARK STAND TOKYO Kiba
Mr. Takahashi from FLOAT is a pure cyclist.
He has a wide range of hobbies and is someone who fully enjoys life by combining them with cycling.
Mr. Takahashi's beloved bike is a Sklar PBJ.
Since he is bringing his PBJ from Fukui for this, we have no choice but to go for a ride together!!
Circles Tokyo Morning Ride
We will meet at 9:00 AM in front of the Toranomon Hills Station Tower Plaza.
From Toranomon Hills, we will pass through Tokyo Station and Nihonbashi, with our destination being PARK STAND TOKYO in Kiba.
Actually, this shop is where a customer who ordered a bike from Circles Tokyo works.
Located amidst water and greenery, it's an open, welcoming spot despite being in the city.
The coffee is exceptionally delicious, too.
We’ll take out some drinks and snacks for a "Coffee Outside" session at Kiba Park.
(I’m currently thinking about what kind of toys to bring—maybe jump rope or a frisbee...?)
On the way back, we’ll take a pleasant seaside route through the Toyosu area before returning to Toranomon Hills.
The ride itself is about 2 hours long, so we look forward to having anyone join us!
FLOAT samples provided!!
We have had samples provided for everyone joining the ride!
I wore them for a whole day, and they were comfortable and stress-free.
With their non-constricting fit and lightweight design, there was no pain from wearing them—I almost forgot I had them on.
Everyone, please take this opportunity to give them a try.
【Circles Tokyo Morning Ride】
• Date: Sunday, April 26th
• Meeting Point: In front of the Toranomon Hills Station Tower Plaza (Please check the map below!)• Meeting Time: 9:00 AM
• Capacity: 10 people (first-come, first-served)
• How to apply: Please send a message to Circles Tokyo on Instagram!
• Items to bring: Bicycle (not required if you want to test ride), helmet (we can lend you one if you consult us beforehand), clothing suitable for exercise and cycling.
A pure heart that obeys traffic rules.• Participation Fee: Free
※Canceled in case of rain
