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I always thought the worlds I saw in movies and books were cool.
That’s why I still love movies and books today.

When I first visited the U.S. in February, I found the "worlds" I had seen in various films and the "things" I had read about in books right there.
The streets, the shops, the people, and the atmosphere.

It was a reality completely different from what comes through the small displays of our computers and smartphones.

"The shop floor has to be cool, or it’s no good!" our boss keeps saying.

There is no end to creating a shop floor, and it is never truly finished.
That’s exactly why the shop floor is so interesting.

【Circles Concept&Grocery】

Last week was endless rain, a typhoon that seemed to add insult to injury, and then more rain.
That was the kind of week it was.
I decided to be bold and rearrange the shop.
I made that decision by feeling the "weather" and the "now."

The scenery I saw in America is burned into my mind, along with that sense of excitement I felt at the time.
I want to convey even a little bit of that feeling to those who visit our shop.
To make things easier to pick up. To make it clear and simple.
Yes, keep it simple.

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What you see first when you open the entrance door.
We are constantly creating, breaking, and recreating the trends that come and go.
For those thinking of starting cycling, or those trying to start something using a bicycle, I hope that "inexplicable, exciting feeling" comes to you the moment you open this bright red door.

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Some of you might have heard the lyrics to Mariya Takeuchi's song "Every day is special" in a TV commercial or somewhere.
Exactly, every day should be special as a matter of course.
For us, every day is a festival. That is our daily life.
That’s how we feel.

Weekend rides and events.
If you come here, it will be a step toward something new.
Expanding the "Circle" is also the kind of scenery we aim to see.

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From fixing flats on city bikes to requests for custom builds.
Every single day, many bikes come and go.
We explain things carefully and clearly, and then get to work quickly.
This place, where we fix city bikes, is the most important thing to us.
Yes, "Circles believes in city bikes."

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Where are you going this weekend? Next week? Next month?
We hope your daily life becomes a little richer through cycling.
Cycling is fun.
Cycling is freedom.
We have bikes and items that will make you feel that way.
I hope you’ll come and visit us at the shop.
We look forward to seeing you.

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I’m JUS, the one who writes this blog, and on my days off, I’m usually out in the ocean or the mountains all day long.
It’s hard to keep in stock, but Circles even sells SUP (Stand-Up Paddleboards).
(That’s me in the photo.)

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The mountain bike I love dearly, which taught me the fun and the harshness of nature.
(That’s me in the photo.)

Whether it’s in the ocean, the mountains, or the city, I just love to play.

But I’m about to get in trouble with my wife, so this week I’ll be building the shelf she asked for in the washroom and cleaning up my bike room.
But after that, maybe I’ll head to the ocean.

In the end, you know.