Born in Evanston, Illinois in 1982, LAKE quickly established a reputation for cycling shoes. With the development of cycling sports in North America, more styles are required, and the winter boots that Circles prefers are located on the shores of Lake Michigan, where LAKE is headquartered, in a very cold area, probably the hottest in North America. Born from being a low place. LAKEis very different from many companies in the cycling shoe market. It's a big part of staying true to our core values and aspirations, synonymous with producing the best fitting, highest quality cycling shoes on the market.