size: 700 × 28H
Sale price$127.00

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WHITE INDUSTRIES is a California-based component manufacturer. The manufacturer, which produces high quality machined aluminum parts with beautiful shapes, is closely involved with the California builder community and has long had many fans.

WHITE INDUSTRIES is proud to announce the release of their rim. The concept, like their other products, is to be MADE IN USA. After a long process of building the necessary equipment to make the rim, the rim is finally manufactured in housE

The rim's 29mm outer width is designed for relatively large tires and has an excellent balance of strength and lightness, making it suitable for a wide range of riding styles, from gravel riding to touring and daily riding.


MATERIAL 6061 T6 alloy
Rim cross section dimensions
Inner width: 25mm
Outer width: 29mm
Rim height: 20mm
Wheel size 650B / 700C
Number of Holes 28H / 32H
Weight 460g(650B) / 490g(700C)
Brakes Disc brake only
Tubeless Compatible
Recommended tire width 40mm to 54mm
ERD 563mm(650B) / 600mm(700C)
Offset 3.75mm
  1. We ship within 1-2 business days after receiving your order (payment). (Basically, orders placed before 12:00 p.m. are shipped the same day.)
  2. Messenger delivery is available within Nagoya City only.
  3. We ship every day from Monday to Sunday, except for temporary holidays.
  4. Available delivery areas: All over Japan and the world.
  5. Please note that delivery may be delayed due to credit card processing status. If you would like to specify the delivery date and time, please fill in your request in the additional information in the shopping cart.
  6. The product will be shipped from Circles.
  7. Please contact the shipping company in case of damage or loss during shipping.

Regarding the delivery of completed vehicles

  • Please note that a separate shipping fee of 6,600 yen (including tax) will be charged for shipping a completed vehicle.
  • After receiving your order, we will perform a final check and ship the completed car, but it may take 1-2 weeks. Please understand.
  • Some parts of the bike will be removed for packing. We strongly recommend that you have your bicycle assembled at your nearest bicycle store.
  • We will inform you of the delivery date and other details by e-mail.
  • We apologize for any sales discrepancies at the store.

Regarding the delivery of frame sets

  • Nationwide flat-rate shipping: 3,300 yen (tax included) (However, an additional fee will be charged for delivery to Okinawa and remote islands.)
  • We will inform you of the delivery date and other details by e-mail.
  • We will provide the pre-treatment of facing and tapping for the frame sets purchased at our store as a service. We will inform you separately after purchase.
  • We can also install a headset and BB for a fee, so please feel free to contact us.

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