I think that food is more important than anything else.

It is a story that may not be related to the text or bicycle at all, but when you see that a luxury foreign car that is unlikely to be available for ordinary people like us is stopping at a gyudon shop, Although it is a thing, it is a type that feels very disappointed.

It's more personal to me to think deeply about things and to be a little bit more focused on things, but there are also some seasonal words that emerge in this volatile and changeable era.

If you look at the vegetables sold at a large supermarket that is open 24 hours a day, you don't have to think too deeply in advertising such as slow life and sustainability, because you are using it as a popular word. , I'm just as disappointed.

I think that in order to get delicious and healthy food in the city, it seems that you must make an effort, but for these efforts people say a word of stickiness a little idiot. It is also used with the meaning of

In other words, this is also a shame in another sense.

There are two restaurants adjacent to our bike store: Early Birds in the Circles and Pinefields Market in the Culture Club.

It may be difficult to simply compare the two markets of the food and beverage industry and the bicycle industry, but anyone should be able to understand the difference between the scale and the amount of culture created by diversification. For example, most of the customers who visit the Early Birds restaurant of Circles think that there is a bicycle shop in the restaurant.

At the beginning of the restaurant, I was young and naive, so I thought “No, don't play around” in my mind, but I still think of a simple competitor in the restaurant industry (competitor). It is overwhelming without having to compare the number of bicycles with the bicycle industry, and after understanding it, rivals in the same industry respect each other's work and the site, and help each other as they are in trouble. When I felt the community, I was able to show a sad difference in power.

Think carefully about clothing, food, and housing

A bicycle shop called Circles was a place where I thought of what I could do as a "living" for clothes, food, and living by making the framework of a bicycle called a simple hobby a blank sheet. Although it is the origin of the, the experience of the world of "clothing" that is as big as food in the past, combining the essence and methodology of personal work that has been derived to that extent, and the image that leads to sales If we can do this, the core of making a store is to think that at least the convenience will be transmitted to people who are not usually interested in a tool such as a bicycle.

The complex industry is by no means uncommon, it started in department stores in the past, and recently many clothing stores sell furniture and plates. I also do it. I now think that it is a very ordinary business form that many such companies are doing, but I did not even imagine that I would open restaurants at Circles before I started this business ..

So why did you decide to get started? The answers to the questions I've heard about dozens of times in the past are very simple, and the friends who made me think that I would like to work with me It means that he happened to meet an early customer. He's just leaning forward on everything, how about that, is that doing well? A man with such a spirit that he got 10 or more answers when asked one gave us a chance to challenge Circles.

What is important to us

Although Early Birds Breakfast is open with the concept of an American style breakfast shop, the most important concept is more than the menu and contents to offer,What time do you start businesswas.

Of course, many people say that the culture of morning is firmly rooted in Nagoya and its suburbs, but that culture is simply pure coffee that still exists in large quantities. A lot of them were made during the growth period of about a year ago, and most of them are currently unsuccessful, and I know that they are probably nearing the end as a culture, and that little melancholic is taken up in the media. I think. To put it simply, the fact that so many people go to pure cafes on a daily basis may be small.

However, many young people living in the city still need breakfast, and I think many of them have eaten tumblers with bagels in the early morning at large coffee chains, and convenience stores are everywhere, and cheap. Offers a wide variety of instant food. It's a little personal, but the answer is that I always ask for my favorite activity when traveling abroad. This is because there are many local restaurants of individual shops (independent shops) in any town, big or small, and with a variety of unique menus, it feels good from early morning (around 5:00 AM). They serve me and it makes me really happy to have breakfast at such a shop. And in other countries, the percentage of people doing private business is very high, and many shops are quite crowded even on weekdays whether they can use their time freely, and the act of blending themselves into such local everyday life is something. It's really nice to say.

That personal experience gave birth to a place called Early Birds, but firmly rooted in the area, young people shook their arms early in the morning, served well, and felt good to everyone who came, "Good morning". If there is a place inside our bicycle store that says, "Welcome to you" and "Thank you", please ask the staff of the bicycle store, an industry with few competitors, what is important and important for your work. , I thought that I could communicate without a lengthy doctrine, and conversely, people are actually "fixing" and "making" things in the scenery seen from the restaurant It is quite normal. I wanted the customers of the restaurant to see the scenery that I could not encounter. And it makes me really proud that so many people have begun to understand the meaning correctly in the eight years.

A new encounter is the beginning of a challenge

In any case, after it comes to the point that it is really wonderful to change the ingredients, prepare, cook, and provide them with hospitality, it seems like a wonderful thing. I didn't like central kitchen stores anymore, and I didn't have to worry about the price alone. And it is a very luxurious and rich act to be able to experience as a customer while watching the inside of the restaurant and the kitchen, which the people at the scene of the restaurant, who are enthusiastic about making it, spend their lives hard It also became.

I wanted to increase the number of such rich places in Nagoya, and when I was thinking hard only about the operation of a bicycle store, I couldn't think of it as a matter of course. Really tend to be in this industry? It was also a fact that made me think that I was a young individualist.

Thinking of a new store that looks a lot like the Circles, but totally different, when I wanted to develop a culture club and pinefields market in the Matsubara area, there were passionate friends there, At first, there is a strong sense of abundant areas and the creation of worksites, and the morning always comes to every area as in the case of Chiyoda, so it is necessary to operate at the same time, especially in the morning. I also thought. The Matsubara area that we chose happened to be a residential area with few shops, but there was one thing that was completely different from Chiyoda. There were a lot of flower wholesale markets in Matsubara that started to move from midnight until midnight, and I thought intuitively that it was a perfect place for us with the theme of morning and people. . Another thing I wanted to do in Matsubara was that it was one of the major reasons why I decided to Matsubara because it was a special property that could make "alleys," which is rare in Nagoya. (Those who have visited our store should be able to understand.)